Branding shapes the perception of your company. Are you a luxury product, or are you a knockoff? The power of branding is that it often speaks to the “why” and why someone chooses you over a competitor.
It feels like everyone, whether you’re an influencer, thought leader, in sales or marketing, is doing some form of content marketing. Whether you’re doing it now, looking to refresh your existing content strategy or start from scratch, we’ve got some content for you! I sat down with Melanie Deziel, self-described “recovering journalist,” who has worked … Continued
When was the last time you wanted to see another ad, whether that’s a TV commercial (Superbowl aside) or pre-roll video on YouTube? If I were to guess, most people wouldn’t complain if they could get to the content and skip the ads altogether. With the growth of adblocker to on-demand paid content on TV, … Continued
Mindfulness isn’t anything new it has its roots in Buddhism and Hinduism which have been around for centuries. What’s new is the impact of technology, social media, and other factors driving an increase in stress, anxiety, and depression. To deal, many people have turned to mindfulness. In theory, it all sounds great, being present and aware … Continued
Everything you need to know about the Reddit / GameStop / WallStreet situation from financial expert and CFP, Aaron Hattenbach. Warning–long read ahead. You’ve probably heard in some form or another what’s been happening this week in the stock market with Gamestop, AMC and other highly shorted small company stocks. As a financial advisor, I … Continued
Getting started with something is sometimes the biggest challenge. That’s how I feel about going to the gym–when I’m there, I’m pretty much good to go. But, life, pandemics, school, work, you name it, happens. These stresses can cause you to lose sight of your fitness goals. Unfortunately, at times of stress, is when you … Continued
Facebook reported some crazy stats about the consumption of video content, reporting: Users view an average of 8 Billion videos daily Posts with video experience higher engagement at close to 14% (Source: SmartInsights). Simultaneously, platforms like TikTok and Instagram reels and almost everyone has a smartphone–video creation is somewhat easy. But what makes a good video? … Continued
You can find countless productivity ideas from anyone and everyone. Some ideas are great, but most don’t come from productivity experts who live and breath productivity. You might find some generic advice like: Structure your calendar by tasks you need to get done that day Do the most challenging and demanding tasks first Turn off … Continued
Prox Q&A with Neen James, queen of productivity on a mission to help individuals and businesses understand how to use intentional attention Work interruptions cost the US economy $588 billion a year (HR Daily Advisor). Factor in working from home and the added distractions, the number could be higher. It’s not just a hard cost … Continued
